PR account executive

Works with clients to develop public relations strategies and manages day-to-day activities necessary to ensure completion of communications initiatives. Duties include writing press releases and other promotional materials, pitching stories to the media, fielding media calls and monitoring press coverage; also planning special events, such as analysts tours, press conferences and media briefings. Requires excellent written and verbal communications skills. Journalism background a plus. Alternative titles include: account executive, consultant, PR senior account executive, associate.