Mission DVD

Client: Balfour Beatty Utilities Ltd

Description: Like many big companies, Balfour Beatty Utilities Limited has a mission statement that reflects its philosophy, aims and ambitions. However, far from being short and succinct, BBUL’s is divided into eight complex sections.

Brief: Bedlam TV was asked to interpret the ‘Mission’ as a 15 minute DVD which could be sent out to each of their 3000 employees and also used as an induction video to new recruits.

Response: Shot on location around Yorkshire, Lancashire, and Devon, the DVD features directors, managers and staff talking about their take on what the Mission is all about.

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