The Body Shop and Airlabs, alongside The Body Shop’s media agency Maxus, are today introducing a ground-breaking new initiative to help reduce air pollution exposure for thousands of people in London.
Fri 26 May 2017
The Market Creative has been appointed to develop a summer sale campaign to run in New Balance stores and outlets across Europe.
Thu 25 May 2017
Influencer marketing platform Buzzoole today announced the appointment of Brave Bison’s Ian Samuel as its new chief commercial officer.
Tue 23 May 2017
Wasserman’s Experience division has been appointed by the NFL UK to lead its experiential activity in the UK for the next three years. The agency won the new contract following a competitive pitch.
Fri 19 May 2017
ButterflyCannon create brand positioning, identity & packaging design for the world’s first premium beauty range specifically created for women before, during & after pregnancy; Unity Beauty Essentials – The Pregnancy Collection
Fri 19 May 2017
On-site specialist OLIVER has appointed Proximity London Creative Director, Rob Kavanagh, to take on the role of Executive Creative Director on a number of key client accounts.
Thu 18 May 2017
ButterflyCannon have rejuvenated the packaging of the No7 Lift & Luminate franchise, following the successful launch of the redesigned anti-ageing serum in 2016. The portfolio takes lead from the hero serum product, extending the same graphic approach to elevate the perception of the range and clearly communicate the new ‘Triple Action’ benefit.
Tue 25 Apr 2017
Five by Five, the launch activation agency, has been appointed by Intertissue Ltd to support the re-launch of the Regina brand in the UK and Ireland with its new kitchen towel product range.
Thu 20 Apr 2017
Chupa Chups Sugarfree has sponsored YouTuber and singer-songwriter dodie’s debut tour, the first time in the UK that a brand has sponsored the tour of a musical vlogger/YouTuber.
Wed 12 Apr 2017
Design agency measures human emotion to discover which brands make the strongest emotional connections with their audiences
Award-winning brand design agency Conran Design Group has collaborated with emotion analytics company Adoreboard in a study of the Pharmaceutical industry, to measure how emotionally connected Pharma brands are to their audiences through social media and the impact of these interactions on customer experience.
Mon 10 Apr 2017
Award-winning family visitor attraction Beaulieu has launched its first ever user-generated TV advert, created by launch activation agency Five by Five.
Wed 05 Apr 2017
Sensodyne, GSK’s number one dentist recommended brand for sensitive teeth, has this week launched its digital content campaign in the UK, as part of its ‘Ready for Everyday’ initiative.
Fri 31 Mar 2017
Nearly two thirds (62%) of advertisers are shifting towards stronger relationships with fewer suppliers as the move towards on-site and in-house solutions gains momentum, according to the first-ever UK study on advertisers’ use of in-house and on-site agencies.
Thu 23 Mar 2017
A chart-topping game that’s been sweeping the globe has been launched for the Amazon Echo and now boasts voice assistant Alexa as its game host.
Wed 22 Mar 2017
Company introduces world’s first contact lens with Digital Zone Optics (DZO) across Europe with integrated campaign
Tue 21 Mar 2017
Creative design agency Reform Creative, based in Manchester, has created a new brand identity, website and supporting printed material for Twilight Later Life Planning.
Tue 14 Mar 2017
With media planning, buying and creative by The Specialist Works
Mon 13 Mar 2017
Despite their affinity for online shopping the majority of millennials haven’t completely abandoned the high street and still value physical stores, reveals a new report by The Market Creative.
Fri 10 Mar 2017
Leading gaming brand Foxy Bingo and Casino, today launches a series of six tongue-in-cheek ads for its new above-the-line (ATL) campaign. Created by London based creative agency DUKE, the first ad, “Dance Moves”, will premiere on 9th March at 8:15 PM during Emmerdale.
Thu 09 Mar 2017
Glenmorangie Bacalta, Scots Gaelic for ‘baked’, is the eighth addition to Glenmorangie’s award winning Private Edition range
Tue 07 Mar 2017