Marketing analyst

Undertakes marketing and operational process analysis and delivers insightful interpretation to marketing management, to enable them to deliver measurable impact/ This will ensure that ROI is maximised and net income and campaign activity are increased. Activities may include: developing key performance indicators, strategic analysis, campaign evaluation, targeting and operational process reports. Requires a degree in a numerical or analysis-based science, as well as experience working in a fiels using statistical and analytical approaches to support strategic decision-making. High level of numeracy and computer literacy is essential. Typically requires at least three years’ experience.