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Group account director

Responsible for all agency services provided to a group of the agency’s clients (local and regional). An executive-level position, requiring top-level client contact. Responsible for the growth of the business; has some profit and loss responsibilites and is often the lead person from the agency side who will partner with the client on the strategic direction of the brand. Often highly experienced in one or two industries and may supervise account directors and account managers. Most group account directors must be able to identify sales opportunities with existing and new clients, and are required to participate in new business development efforts. Typically requires at least ten years in the industry.

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