The creative tool of Random Input can open up new avenues of creative thought.
Random Input is one of the basic tools of lateral thinking and can be a very effective catalyst of
creativity.
You clearly define a focus of where and why you want new creative ideas. Then you obtain a Random Word to stimulate new thought for the defined focus.
If you begin at the edge, you can find new paths that you would not see from the centre. The Random Word puts you at the edge. As you think your way back to the focus, new thought and ideas are opened up.
However, there are traps to avoid. Don’t just try to seek some sort of connection between the Random Word and the focus. The idea is not to join the two, but to use the Random Word to stimulate thought.
Also, never reject a random word and choose a preferable one. You have to force yourself to use the first Random Word or you will be looking for an easy route instead of stimulating thought and ideas.
For more on thought, see http://www.thinkingmanagers.com/business-management/creativity.php
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